
All stories are arguments.
I know what you’re thinking. That’s a bold claim, and what’s a fiction writer doing talking about argumentation anyway? Well, I’ll have you know I taught it at the university level, thank you very much, but that’s beside the point (actually, no, it isn’t; it speaks to ethos, which is a fancy word I’ll get to momentarily). If you disagree stories are arguments, that’s okay. How about we let that particular statement stand for the time being? If nothing else, we can use argumentation as a framework to look at storytelling through a new lens.
Aristotle, the great Greek philosopher (maybe you’ve heard of him), conceived of the rhetorical appeals (ugh, I know, booooooooring, but stick with me as I crash you through a rhetoric lesson). Those appeals are logos, ethos, and pathos. Aristotle envisioned three different modes any speaker or writer uses to appeal to an audience. He also conceived of a fourth, kairos, or the moment in which the speech or writing takes place, which can affect the speaker or writer as well as the audience. We also often refer to this concept as context, and especially in writing, we consider the context in which the writer is or was writing as well as the context in which the audience receives that writing, which can sometimes be extremely different. Aristotle also considered logos, ethos, and pathos as wisdom, virtue, and goodwill, respectively.
Got all that? Good. Now how does it apply to storytelling?
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